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Meta Ads management

The Meta ad agency Dubai brands trust to turn scroll-stopping creative into sales.

Facebook and Instagram campaigns for Dubai and UAE businesses — creative built to stop the scroll, audiences built to convert, and a Pixel set up correctly so every sale actually gets counted.

Instagram feed open on a phone — Facebook and Instagram ad management for a Dubai business Facebook · Instagram · Stories · Reels
What's included

Everything it takes to run a Meta Ads account properly

No à la carte add-ons for the parts that actually make a campaign work — they're standard on every account.

Campaign strategy

Full-funnel campaign structure across Facebook and Instagram, built around your actual sales goals — not just reach.

Audience research & targeting

We define and test the audiences most likely to actually buy — not just the broadest reach Meta suggests.

Ad creative direction

Scroll-stopping direction for static, carousel and video ads — built to perform, not just look nice.

A/B testing

Structured testing on creative, copy and audiences, so budget moves toward what's actually converting.

Meta Pixel & Conversions API setup

Pixel and Conversions API installed and verified, so iOS privacy changes don't blind your reporting.

Retargeting funnels

Funnels built to bring back visitors who didn't convert the first time — often the cheapest sales you'll make.

Monthly reporting

A plain-language report every month — what worked, what didn't, and what we're changing next.

Our process

How we take over an account

01

Audit & pixel setup

We audit any existing Meta account (or start fresh) and get the Pixel and Conversions API installed and verified before a single ad goes live.

02

Creative & audience testing

We test multiple creative concepts against several audiences in parallel, so we find what actually converts fast — not months in.

03

Scaling what works

Budget shifts into the best-performing ads and audiences, while the underperformers get cut.

04

Ongoing optimization

Continuous creative refreshes to fight ad fatigue, plus a monthly report on what's actually driving sales.

Case study · Meta Ads

What a full-funnel turnaround looks like

One example: a confidential healthcare client came to us spending AED 45,000 a month with no conversion tracking and no retargeting — every visitor who didn't convert on the first visit was gone for good. Alongside the Google Ads rebuild, we layered in a Meta retargeting funnel to bring those visitors back.

Industry: Healthcare (confidential) · Platforms: Google Ads + Meta retargeting · Engagement: Account audit & rebuild
Spend before
AED 45,000
Spend after
AED 10K–20K
+125–150%

Sales growth, on roughly half the monthly ad spend

~30%

Lower cost-per-click, from tracking fixes & keyword reallocation

Audited the existing account and found there was no retargeting in place — every lost visitor was gone for good.

Fixed conversion tracking with GA4 and Meta's Conversions API, so lost visitors could be identified and targeted again.

Built a Meta retargeting funnel to bring back warm visitors — layered on top of the Google Ads rebuild, not instead of it.

Grew sales 125–150% across the account — efficiency from working the whole funnel, not just one channel.

Want a retargeting funnel like this behind your own ads?

Why Advibe

Why we're the Meta ad agency Dubai brands stick with

Data-Driven

Every creative and audience decision comes from test data — not a hunch about what should perform.

Honest Reporting

If an ad set underperforms, we say so and cut it — no vanity engagement metrics dressed up as results.

Founder-Led

You work directly with the founder on your Meta account — no account managers, no hand-offs.

Built for Small Business Budgets

No enterprise minimums — campaigns built to perform on the budgets Dubai SMBs actually have.

Frequently asked questions

Yes — though privacy changes since iOS 14.5 mean it only works well with a properly configured Pixel and Conversions API, which is standard on every account we run. Done right, Facebook and Instagram are still some of the most efficient channels for reaching ready-to-buy audiences in the UAE.

Most Dubai SMBs see meaningful test data starting around AED 3,000–10,000 a month — enough to run several creative and audience tests before scaling what works. We'll give you an honest number for your industry in the free consultation.

Yes — creative direction is included on every account. We collaborate with you on assets, and can produce ad creative directly through our content & creative production service if you need it built from scratch.

Google Ads catches people already searching for what you sell. Meta reaches people before they're searching, based on interest and behaviour — and retargets the visitors who don't convert the first time. Most of our clients run both: Google to capture demand, Meta to create it.

Ready to turn your creative into a sales channel?

Book a free consultation and we'll look at your actual Meta Ads account — or help you build one from scratch, Pixel and all.

No obligation. No generic audit template — we look at your actual account.